Naver Sees Operating Profit Rise 3% in 1Q
Naver Sees Operating Profit Rise 3% in 1Q
  • by Lee Jae-seung(jasonlee@koreaittimes.com)
  • 승인 2015.05.01 22:04
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Naver announced on April 30 that its first-quarter operating profit amounted to 192 billion won, up 3 percent year on year. Revenue also rose 18.3 percent year on year to 740.6 billion won and net profit grew 4.3 percent to 134.6 billion won.

 The first-quarter sales revenue growth was driven by the increase in mobile advertising revenue and content revenue stemming from its messenger Line. Overseas revenue accounted for 33 percent or 247.3 billion won in total revenue.

 By business, advertising revenue accounted for the largest share of 72 percent or 529.9 billion won, followed by content revenue with 200 billion won or 27 percent, and other revenue with 10.6 billion won or 1 percent.

 Advertising revenue marked a positive year-on-year growth of 11.1 percent thanks to the growth in mobile advertising. Overseas advertising continued to rise, taking up 14 percent in overall advertising revenue in the first quarter of this year.

 Content sales also rose 52.2 percent year on year thanks to the growth in revenues of overseas contents such as Line games and stickers, plus the increasing popularity of the newly released gameRaven and Naver webtoons.

by Lee Jae-seung


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